The emergence of wireless communication technologies such as
Bluetooth and Wi-Fi has led to the development of the Cloud Infrastructure Market. The most popular products in the cloud
infrastructure market include wireless headphones and headsets. Cloud
infrastructure witnessed enormous growth in the Americas and Europe in
2015; this is because of the presence of several cloud infrastructure
device manufacturing companies in these regions and deployment of new
products in the recent past.
Competition in this market is high due to the
presence of a large number of players; some of the key players in this
market include, Hewlett-Packard (U.S.), Cisco Systems, Inc. (U.S.),
Dell, Inc. (U.S.), EMC Corporation (U.S.), IBM Corporation (U.S.), AWS
(Amazon Web Services) (U.S.), Alphabet Inc. (Google) (U.S.),
Salesforce.com (U.S.), NetApp, Inc. (U.S.), Intel Corporation (U.S.),
Lenovo Group Limited (U.S.), AT&T, Inc. (U.S.), Rackspace (U.S.),
Oracle Corporation (U.S.), Quanta Computer Inc. (Taiwan), and Foxconn
Technology Group (Hon Hai Precision Industry Co., Ltd.) (Taiwan).
Hewlett Packard (HP) (U.S.) is one of the leading
companies in the cloud infrastructure hardware market. The company is
one of the leading providers of IT products and services that cater to a
wide range of SMEs and large enterprises. With its prime focus on
cloud, security, and analytics, the company is accelerating its growth
strategies by innovating new products. In February 2015, HP acquired
Cupertino based Voltage Security (U.S.), a provider of data-centric
security software solutions to protect data in the cloud, data centers,
and mobile devices. This acquisition would assist HP in offering
data-centric security to combat advanced security threats inside and
outside the cloud, from mainframe to mobile.
In the cloud infrastructure services market, Amazon
Web Services (AWS) (U.S.) is a leading company, especially for
infrastructure as a service (IaaS) and content delivery
network/application delivery network (CDN/AND). AWS is a dynamic and
growing business unit of Amazon.com, Inc. Amazon Web Service is a
collection of remote computing services, called Web Services. The
company’s strategy has been to provide cloud services at low cost with
maximum safety, reliability, and flexibility. It is now targeting small
and large companies by customizing its solutions and also by assisting
its customers by providing easy accessibility and transferability. In
October 2015, AWS announced to pass 1 million active enterprise
customers. With such huge customer base, the company is expected to
dominate the PaaS, IaaS, and CDN/ADN markets in the near future.
