The augmented reality and virtual reality market during the forecast period worth 60.55 Billion $ and 34.08 Billion $ by 2023

The augmented reality market was valued at USD 11.14 Billion in 2018 and is expected to reach USD 60.55 Billion by 2023, growing at a CAGR of 40.29% during the forecast period. The increasing demand for AR devices in healthcare, growing demand for AR in retail and e-commerce, and rising investment in the augmented reality market are the major drivers for the augmented reality market. The limited user interface (UI) affecting the navigation performance of AR applications, limited processing power, less storage, and restricted size of the memory card in mobile phones, and varied infrastructure quality of digital network will restrain the growth of AR.

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The enterprise and commercial application is expected to witness a high growth in the virtual reality market in the near future. The enterprise and manufacturing application is expected to use VR for training, safety inspection, and quality assurance and risk management. VR can be used in manufacturing to conduct a comprehensive QA check, as well as manage risks. This can be achieved with periodic review of products using VR. VR can be used to train employees for smoother operations and higher accuracy. VR offering immersive environment helps in providing enhanced training experience to the employees.

Major players in the augmented reality and virtual reality market are Sony (Japan), Oculus (US), Samsung (South Korea), Google (US), PTC (US), HTC (Taiwan), Microsoft (US), Wikitude (Austria), DAQRI (US), Zugara, (US), Blippar (UK), Osterhout Design Group (US), Magic Leap (US), Upskill (US), Continental (Germany), Visteon (US), Eon Reality (US), and Vuzix (US).

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Healthcare and architectural applications are the two major opportunities for VR and AR. AR can be used to project digital information on architectural models. It can also be used to experience the interior of a building even before its construction. This will help the architects get a virtual image of the project. Streamlining the construction process is another application in the construction industry using AR. However, VR is rapidly gaining importance among medical professionals and is expected to play an important role in assisting doctors and surgeons in the near future. Head-mounted displays (HMDs) are widely accepted in the medical field, and with advanced interfaces medical professionals can perform surgeries easily and also provide post-operative care through VR simulation. HMD can thus make the healthcare sector more proactive in treating patients, and the increase in accuracy is expected in the next 5–7 years. The market players can come up with the AR and VR software solutions and apps required in the architecture and healthcare application.

APAC expected to hold a major share of the augmented reality and virtual reality market during the forecast period

APAC comprises China, Japan, India, South Korea, and Rest of APAC. Being an emerging economy, APAC is witnessing major changes in the adoption of new technologies and advancements. Owing to a large number of display panel manufacturers in the region, APAC witnesses an increasing adoption of latest technologies. The rising investments in commercial and defense applications and its security applications would also boost the growth of the AR and VR market in this region. Also, the growing healthcare and automotive market in Japan would drive the growth of AR technology.

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Text-to-Speech Market valued USD 3.03 Billion by 2022

According to the new research report "Text-to-Speech Market by Vertical (Healthcare, Enterprise, Consumer Electronics, Automotive & Transportation, Finance, Education, Retail), and Geography(Americas, Europe, Asia Pacific) - Global Forecast to 2022", the global text-to-speech market was valued at USD 1.30 Billion in 2016 and is expected to reach USD 3.03 Billion by 2022, at a CAGR of 15.21% between 2017 and 2022. Rising demand for handheld devices and increase in government spending for the education of differently abled persons are the major factors driving the demand for the text-to-speech technology. 

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Consumer electronics vertical to hold the largest share of the text-to-speech market

Text-to-speech is widely used in smartphones for navigation and personal assistant apps. Laptops and televisions also use this technology to help blind and partially sighted people access the menu with the help of audible instructions. The consumer electronics vertical is one of the major application areas of the text-to-speech technology. According to the World Health Organization (WHO) Disability & Health report published in November 2016, over a billion people—about 15% of the world’s population—have some form of disability. Smartphones can help this group of people to live more independently. With text-to-speech, these people can easily communicate, seek assistance from others, and stay connected to the society.

Americas to hold the major share of the text-to-speech market during the forecast period

The Americas, which comprises the US, Mexico, Canada, and Brazil, among others, dominates the text-to-speech market in terms of geography. The US is expected to be the major contributor to the text-to-speech market in the Americas between 2017 and 2022. The increased adoption of machine learning in various end-user industries is driving the growth of the text-to-speech market in the Americas. The increased medical spending and government funding for education further contribute to the growth of this market in the region.

The companies covered in the text-to-speech market are Nuance Communication (US), Microsoft Corporation (US), Sensory Inc. (US), LumenVox LLC (US), NeoSpeech (US), Amazon.Com (US), SESTEK (Turkey), iSpeech Inc. (US), TextSpeak (US), NextUp Technologies (US), Acapela Group (France), CereProc (Scotland), ReadSpeaker (Netherlands), Nexmo (US), and rSpeak (Netherlands).

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Optical Emission Spectroscopy Market valued 792.4 million USD by 2023

According to the market research report "Optical Emission Spectroscopy Market by Offering (Equipment, Services) Form Factor, Excitation Source Type (Arc/Spark OES, ICP-OES), Detector Type, Vertical (Automotive, Scrap & Recycling, Aerospace & Defense), and Geography - Global Forecast to 2023", the optical emission spectroscopy (OES) market is estimated to grow from USD 582.2 million in 2018 to USD 792.4 million by 2023, at a CAGR of 6.36% from 2018 to 2023. The growth of the market is driven by the enforcement of stringent government safety regulations and quality control requirements across various sectors, and technological enhancements and increased functionalities.

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Optical emission spectroscopy services market to grow at higher CAGR during forecast period

The optical emission spectroscopy (OES) services market is expected to grow at the highest CAGR from 2018 to 2023. Increasing involvement of third-party service providers, such as SGS, Bureau Veritas, and Intertek, is likely to drive the overall services market. Outsourcing activity is likely to be preferred by most of the small and mid-sized companies owing to the benefits such as quick full-fledged results, timely analysis, and lesser investments in equipment. However, the market for OES equipment will continue to lead the market, in terms of market share. Growing use of portable OES analyzers in metal producing and processing industries, such as metals and heavy machinery, automotive, aerospace & defense, and scrap and recycling industries; and rising use of ICP-OES across food & beverages, chemicals, pharmaceutical, and environmental industries are likely to increase the adoption of OES instruments.

Automotive, scrap and recycling, aerospace & defense, and metals and heavy machinery to hold largest share of optical emission spectroscopy market in 2018

Automotive, scrap and recycling, aerospace & defense, and metals and heavy machinery together is expected to hold a share of nearly 65% of the global optical emission spectroscopy equipment market in 2018. The automotive vertical is expected to hold high market shares of the global arc/spark optical emission spectroscopy equipment, and the global ICP optical emission spectroscopy equipment market in 2018. In the automotive vertical, OES analyzers form an important tool for quality control because it enables inspectors to identify and confirm different alloys and metals in parts of products, and thereby ensuring quality control.

APAC to hold largest share of optical emission spectroscopy market in 2018

APAC is expected to hold the largest share of the OES market in 2018. Continuous advancements in APAC, in terms of economic growth, infrastructural developments, and the automotive vertical are likely to increase OES equipment requirement in this region. APAC is a major market for various sectors such as consumer electronics, automobile, and defense. This region has become a global focal point for large investments and business expansion opportunities. APAC experiences steady growth in all sectors. In the automotive sector, this region accounted for more than 50% of the overall passenger car production as of 2016.

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Thermo Fisher Scientific (US), Ametek (US), Bruker (US), Hitachi High Technologies Corporation (Japan), Shimadzu (Japan), Horiba (Japan), PerkinElmer (US), Agilent Technologies (US), Skyray Instrument (US), and Analytik Jena (Germany) are among the major players in the global optical emission spectroscopy equipment market. SGS (Switzerland), Bureau Veritas (Japan), Intertek (UK), TÜV SÜD (Germany), and Element Materials Technology (UK) are the major players in the optical emission spectroscopy services market.

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Real-Time Locating System (RTLS) Market worth 8.79 billion USD by 2023

According to the new market research report on "Real-Time Locating Systems (RTLS) Market by Offering (Hardware, Software, Services), Technology (RFID, W-Fi, UWB, BLE), Vertical (Healthcare, Manufacturing, Retail, Education, Govt., Sports), Application/Use case, and Geography - Global Forecast to 2023", The RTLS market is expected to grow from USD 3.19 billion in 2018 to USD 8.79 billion by 2023, at a CAGR of 22.5% between 2018 and 2023. The emergence of innovative startups, market competitiveness, and availability of customized solutions; high return on investment; and regulatory compliance across industries including healthcare, oil & gas, mining, education, and manufacturing are the factors driving the growth of the RTLS market. Concerns regarding data security and privacy and unsatisfactory results and negative feedback from RTLS end users and the high cost of acquisition and maintenance would be the major factors restraining the growth of the market.

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UWB-based RTLS solutions are expected to register the highest growth in the RTLS market during the forecast period

WB technology-based RTLS solutions provide more accurate data than RTLS solutions based on other technologies.  UWB technology can support locating a large number of objects down to the range of few centimeters. This is highly beneficial in high-intensity operations in the healthcare, manufacturing, and logistics verticals. The decline in the prices of UWB tags has also resulted in the high implementation of UWB-based RTLS solutions. The manufacturing and logistics industries are likely to be the major contributors to the growth of the market for UWB-based RTLS solutions in the coming years. UWB technology is expected to surpass the market share of all other technologies by 2023.

Education vertical is expected to register the highest growth in the RTLS market during the forecast period

The education vertical is expected to witness the highest CAGR in the RTLS market during the forecast period owing to the rising concern about the security and safety of students and faculty at educational premises. Governments in several countries, especially in the US and European countries, may come up with regulations for tracking and visibility solutions in the education industry in the next 2 to 3 years. This would boost the demand for RTLS solutions in the education vertical where BLE- and Wi-Fi–based RTLS solutions may witness higher demand during the forecast period.

North America is expected to hold the largest market share in the RTLS market during the forecast period

North America is currently leading the RTLS market in terms of market size, and the similar trend is expected to continue during the forecast period. North America is one of the largest contributors to the RTLS market owing to the healthcare revolution in the region. The rising adoption of RTLS solutions and increasing RTLS applications are also contributing to the largest market share of North America. North America, being technologically advanced and developed, is a leading market for cutting-edge technologies, which are used in real-time applications of tracking and monitoring assets in industries.

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The RTLS market is dominated by STANLEY Healthcare (US), Zebra Technologies (US), Aruba Networks (HP Enterprise US), IMPINJ (US), Savi Technology (US), TeleTracking Technologies (US), Ubisense Group (UK), AiRISTA Flow (US), Awarepoint (US), Identec Group (Liechtenstein), and Alien Technology (US) are a few leading players in the RTLS market.

DecaWave (Ireland), Redpine Signals (US), Visible Assets (US), Litum Technologies (Turkey), Mojix (US), Tracktio (Spain), CenTrak (US), and OpenRTLS (Netherlands), while Cerner Corp. (US), GE Healthcare (US), Cisco Systems (US), Sonitor Technologies (Norway), and STATSports Technologies (UK) are some other prominent players in the RTLS market.

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Source Measure Unit Market worth 1,102.1 Million USD by 2023

The report "Source Measure Unit Market by Form Factor (Benchtop and Modular), Application (Semiconductor Devices and Precision Electronics), End-User Industry (IT & Telecommunications, Automotive, and Process Industries), Type, and Geography - Global Forecast to 2023", The source measure unit market is expected to grow from USD 746.7 Million in 2018 to USD 1,102.1 Million by 2023, at a CAGR of 8.10% between 2018 and 2023. The market is growing due to the increasing demand for electronic testing equipment in end-user industries such as automotive, aerospace & defense, IT & telecommunications, education and government, process industries, and healthcare.

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Precision SMU dominated the overall source measure unit market in 2017

Among different types of SMUs, precision SMUs held the largest share of the overall source measure unit market in 2017. The increasing use of precision SMUs for research activities and across educational institutes is expected to be the major factor largely responsible for its dominance in the near future. Precision SMUs currently offer a considerably broad range and current sourcing capability, thereby covering a considerably wide range of both voltage and current at the same time.

Market for benchtop source measure units to grow at highest CAGR during forecast period

Benchtop SMUs are gaining momentum as they prove to be an ideal choice for testing semiconductors, active/passive components, and a variety of other devices and materials. Also, benchtop SMUs are used in R&D, education and industrial development, test and manufacturing applications and are capable of operating as a standalone or system components. Typically, benchtop SMUs are preferred for their higher accuracy and repeatability over modular SMUs; hence, benchtop SMUs will command the market during the forecast period.

Source measure unit market in APAC to grow at highest CAGR during forecast period

The source measure unit market in APAC is expected to grow at the highest CAGR during the forecast period. The market in APAC is conducive to the growth of SMUs mainly due to the presence of numerous manufacturers of electronic and semiconductor products. Also, the region has the highest number of mobile phone subscribers and the demand for high processing, long battery power is increasing. Additionally, many small and medium-sized equipment manufacturing companies are present in countries such as China, India, and Vietnam, which are cost-effective locations for installing manufacturing facilities owing to the availability of low-cost labor. The widespread adoption of 4G services and the upcoming 5G network launch are likely to increase the need for testing mobile devices from mobile phone manufacturing countries such as China and Taiwan.

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Major players in the source measure unit market include Fortive Corporation (US), Rohde & Schwarz GmbH & Co KG (Germany), Keysight Technologies (US), Yokogawa Electric Corporation (Japan), and National Instruments Corporation (US). Some other companies operating in the source measure unit market are Advantest Corporation (Japan), Viavi Solution, Inc. (US), Chroma ATE Inc. (Taiwan), VX Instruments (Germany), and Teradyne (US).

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MarketsandMarkets™ provides quantified B2B research on 30,000 high growth niche opportunities/threats which will impact 70% to 80% of worldwide companies’ revenues. Currently servicing 5000 customers worldwide including 80% of global Fortune 1000 companies as clients. Almost 75,000 top officers across eight industries worldwide approach MarketsandMarkets™ for their painpoints around revenues decisions.

Our 850 fulltime analyst and SMEs at MarketsandMarkets™ are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors. MarketsandMarkets™ now coming up with 1,500 MicroQuadrants (Positioning top players across leaders, emerging companies, innovators, strategic players) annually in high growth emerging segments. MarketsandMarkets™ is determined to benefit more than 10,000 companies this year for their revenue planning and help them take their innovations/disruptions early to the market by providing them research ahead of the curve.

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Extreme Ultraviolet Lithography (EUVL) Market valued 10.31 billion USD by 2023

According to the new research report "Extreme Ultraviolet Lithography (EUVL) Market by End User (Integrated Device Manufacturer (IDM) and Foundry Companies), Equipment (Qualitative), and Geography (The Americas and Asia Pacific) - Global Trend and Forecast to 2023", the EUV lithography market is expected to grow from USD 2.98 billion in 2018 to USD 10.31 billion by 2023, at a CAGR of 28.16% between 2018 and 2023. The growth of this market is mainly driven by the trend of miniaturization and reduction in process complexity and cost.

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The market for IDM accounted for the largest share in 2017

Leading IDMs in the EUV lithography market are Samsung (South Korea) and Intel (US). These companies have invested in ASML’s (Netherlands) R&D for the development of EUVL and have been the key customers of EUVL. For instance, in 2014, Samsung (South Korea) has successfully processed 200,000 wafers with EUV lithography technology. In addition to this, Intel (US) placed around 15 orders at ASML (Netherlands) for EUV lithography to integrate in its newly developing plants. Therefore, the IDM held the largest market of EUV lithography in 2017. Also, the major application area of EUV lithography is the development of performance and storage memory, where Samsung (South Korea) is one of the leading companies.

The market in APAC is expected to grow at the highest CAGR during the forecast period

Emerging market for performance and storage memory in growing consumer applications in APAC will significantly boost the adoption of EUV Lithography in the region. APAC has some of the leading countries dealing with semiconductor electronics manufacturing, such as China, Japan, Taiwan, and South Korea. APAC held the largest market for semiconductor memory as it is a hub for major semiconductor and electronics applications.

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ASML (Netherlands) is the only provider of EUV lithography systems and is a monopoly in the EUV lithography market. Some of the leading players involved in the advanced lithography market include Nikon (Japan) and Canon (Japan). Other advanced lithography technologies, such as nanoimprint, could act as a threat to the development of EUV lithography market. Key suppliers of EUV lithography equipment to ASML are Carl Zeiss (Germany), Toppan Printing (Japan), and NTT Advanced Technology (Japan). Key customers of EUV lithography include leading IDMs such as Samsung (South Korea), SK Hynix (South Korea), Intel (US), and Toshiba (Japan) and foundries such as GLOBALFOUNDRIES (US) and TSMC (Taiwan).

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Our 850 fulltime analyst and SMEs at MarketsandMarkets™ are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors. MarketsandMarkets™ now coming up with 1,500 MicroQuadrants (Positioning top players across leaders, emerging companies, innovators, strategic players) annually in high growth emerging segments. MarketsandMarkets™ is determined to benefit more than 10,000 companies this year for their revenue planning and help them take their innovations/disruptions early to the market by providing them research ahead of the curve.

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Sapphire Technology Market valued by USD $3.01 Billion by 2020

According to the new market research report "Sapphire Technology Market by Growth Technologies (KY, CZ, HEM, and EFG), Substrate Wafer (Si-on-Sapphire, SiC-on-Sapphire, GaN-on-Sapphire, and Others), Devices, Applications, and Geography - Analysis & Forecast to 2013 - 2020", the global sapphire market by substrate is expected to reach $3.01 Billion by 2020 at a CAGR of 12.31%, where as the Sapphire Technology Market for devices is expected to reach $6.17 Billion by 2020 at a CAGR of 12.24%. which includes an in-depth analysis of application and geography.

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The Sapphire Technology Market by Growth Technologies entails a great potential across many industry verticals. The sapphire material is gaining attention due to effective cost matrix and leads to a longer life cycle with greater reliability. The highlighting features of sapphire material are high efficiency, better thermal and electric properties, and longer life that is best suited for power electronics devices, display cover for consumer electronics, and LED industry. Sapphire Technology Market is the one that will be the captivating essentials for new entrants as well as winning opportunities for the established players.

This report describes the market trends, drivers, and challenges with respect to the Sapphire 

Technology Market and forecasts the market to 2020. This global report gives a detailed view of the market across geographies - Americas (North America and South America), Europe (U.K., Germany, and others), the Asia-Pacific (China, Japan, Korea, Taiwan, and others), and ROW (Middle East and others). Asia-Pacific is the largest geography in terms of the Sapphire Technology Market value.

Americas has been identified as the fastest growing region, with U.S leading the way. Europe also has a very promising market with Germany and the U.K. while the ROW also impetus to the growth. The report profiles more than 10 promising players in the Sapphire Technology Market ecosystem.
The competitive landscape of the market presents a very interesting picture, where a large number of small players have become a force to reckon with. The market is witnessing a large scale collaboration and partnership across the value chain with number of tier-one players around the globe.

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Major players in this Sapphire Technology Market include: GT Advanced Technology (U.S.), Rubicon Technology (U.S.), Namiki Precision Jewel Co. Ltd (Japan), Monocrystal Inc. (Russia), DK Aztec Co. Ltd (Korea), and so on.

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MarketsandMarkets is a global market research and consulting company based in the U.S. We publish strategically analyzed market research reports and serve as a business intelligence partner to Fortune 500 companies across the world.

MarketsandMarkets also provides multi-client reports, company profiles, databases, and custom research services. MarketsandMarkets covers thirteen industry verticals, including advanced materials, automotive and transportation, banking and financial services, biotechnology, chemicals, consumer goods, energy and power, food and beverages, industrial automation, medical devices, pharmaceuticals, semiconductor and electronics, and telecommunications and IT.

We at MarketsandMarkets are inspired to help our clients grow by providing apt business insight with our huge market intelligence repository.

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